Well as we move our way through October we are starting to see the Christmas decorations come out and that means the list's need to be written, aunts, uncles and family present's picked and the shopping frenzy starts!
What do you buy for a family member who has the lot? Or the niece or nephew who is into things you have never heard of..Grung, Rad street wear and Justin Beiber!
Do you go for quality, quantity or a voucher? Do you shop online or look for the world's best gift that is being touted by the department stores?
We all want to see an excited face on Christmas morning and sometimes it doesn't need to be a gift that lasts the test of time..or does it?
I have a niece and nephew whom I sometimes take shopping for their gifts and we make a day of it and we buy for other family members also if the attention span is good that day! We have lots of fun but sometimes the gifts they choose only last a short time never to be seen again when the novelty has worn of.
So lets give a thought to gifts that we give that can benefit more the person receiving them. What about the gift that we give that allows Mum or Dad to sleep longer or can stay in their bed without the addition of an extra little person. Is this valuable and sort after?
Probably not but our market research is showing us that parents are now buying our Coshee bed linen for their children because it solves a night time dilemma for Mum and Dad.
We are the One Stop Sleeping Solution with our Coshee bed sets and you know what...we didn't realise it or market it this way!
We told you about the benefits of the beautiful soft cottons, the silky light silk quilts, the ease of washing and the longevity of the material, but we forgot to mention that Coshee bed linen will keep your child snug and warm through the night by providing more cover to tuck in or overhang to stop the quilt cover slipping. The attached top sheet means no more tangled legs and body so a peaceful nights sleep will be had and the hypo-allergenic properties of the silk quilts means no more sneezing through the night.
So what did we do? We changed our marketing we are now backing up our claims and allowing you to try and if we don't deliver on our promise to make your night and your child's night better then send it back and we will refund your money.
We want you all to have a very Merry Christmas with bags only under the tree not under your eyes and we will be chatting about this at the upcoming Melbourne Pregnancy, Babies and Children's Expo this weekend Friday October 21-23 10am to 4pm at the Melbourne Exhibition Centre.
If your there drop in and say hi as this will be our last expo before Christmas.
"love the environment you sleep in"
Jane
